Opendoor
Home Access and Self-Touring

How I increased customer home access rates by 23% so homes sell faster.
Innovative self-touring experience
Opendoor created an innovative home-buying experience by allowing people to self-tour homes on their own time without pressure from a real estate agent.
Customers have praised the ability to unlock homes and self-tour as one of the most delightful home buying experiences.
Customer problem: people can’t get in the home!
A major defect for self-tours is when customers are unable to get inside for a variety of reasons. I storyboarded the negative experience when customers can’t get in (and luckily it rhymes).
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Business problem: homes take longer to sell
How I increased customer home access rates by 23% so homes sell faster.
Innovative self-touring experience
Opendoor created an innovative home-buying experience by allowing people to self-tour homes on their own time without pressure from a real estate agent.
Customers have praised the ability to unlock homes and self-tour as one of the most delightful home buying experiences.
Customer problem: people can’t get in the home!
A major defect for self-tours is when customers are unable to get inside for a variety of reasons. I storyboarded the negative experience when customers can’t get in (and luckily it rhymes).
/

Business problem: homes take longer to sell

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